Top 5 Beauty Retail Apps on iOS in Denmark: Q1 2025 Performance

In the first quarter of 2025, the iOS platform in Denmark saw notable performance trends among the top beauty retail applications, as reported by Sensor Tower.

Club Matas experienced fluctuations in weekly downloads, starting the quarter at approximately 2K and dipping to around 1.1K by late January. The app's weekly active users showed a steady pattern, beginning at 8.3K and experiencing minor variations, closing the quarter at around 7.8K.

SEPHORA - Maquillage, Parfum had a peak in weekly downloads in mid-January with about 1.6K, followed by a decline, maintaining a range of 600 to 800 towards the end of March. Active users saw a slight increase from 7K at the start of the quarter, reaching around 7.2K by the end.

Rituals Home & Body Cosmetics maintained a low download rate, with figures ranging from 200 to 400. The active user base remained fairly stable, starting at 1.9K and closing the quarter at a similar level.

Notino: profumi e cosmetici showed a significant uptick in weekly downloads from 20 in late February to over 1.2K in mid-March. Active users mirrored this trend, rising from 16 to over 1.4K by the end of the quarter.

Lyko saw consistent weekly downloads, ranging from 100 to 200. Active users gradually increased from 4.6K, peaking at just over 4.9K by the end of March.

These insights provide a clear picture of the dynamic landscape of beauty retail apps in Denmark during Q1 2025. For more detailed insights, visit Sensor Tower.